The Optimism Barometer consists of six short questions that take less than a minute to complete. The questions are not what one might expect, but optimists and pessimists answer them in distinctly clear patterns. The questions were culled from The American Reality Study, which was commissioned in 2009 by Northwestern Mutual to help provide insight into how Americans are handling the economic, political, and social changes taking place in the United States; and to gain valuable perspectives on the way people view their lives and their future.
In the first quarter of 2009, only 25 percent of Americans scored between 8-10 (out of 10) on the optimism scale. Today, nearly 40 percent (39.7%) scored between 8-10, representing a 60% year-over-year increase in people at the highest end of the scale.
Additionally, it is not only the most optimistic among us that saw increases. Optimism shifted up in all categories, leaving only 2.4 percent of total respondents in the “least optimistic” category (0-4 on the optimism scale) versus 19 percent last year.
In terms of demographics, younger respondents skewed slightly less optimistic than other age groups. Compared with an overall average score of 6.8, respondents 17 and younger averaged 6.3, and those 18-20 averaged 6.8. At the same time, older respondents were less likely to strongly agree with the statement, “a person can do anything if they put their mind to it.” Total “strongly agree” responses ranged from 66.7% for age 17 and younger, down to 42% for 60 and older.
“The generational differences in the data have interesting implications about the effect that experience has on optimism,” said Oberland. “On one hand, older respondents who have seen more economic cycles have higher levels of optimism than younger people who have less experience. That said, younger people believe more in the power of sheer ambition while older respondents are more cynical of the idea that anything is possible.”