The second most popular answer, after food, was health care with 13% saying they would not cut back on medical needs. That was followed by home entertainment with 10% indicating that they would keep paying for cable, internet or satellite dish. As one respondent asked, "Where else can I get entertainment that is cheap?"
"Huntington launched the savings survey because we know that our customers and employees are interested in finding out how others are saving," said Mary Navarro, Huntington's Retail and Business Banking Director. "More importantly, the survey helps to underscore the need to save. Everyone should establish a rainy-day fund worth six months of salary. Unfortunately during the recession, many families have learned the importance of having such a fund."
Though charitable giving is down nationwide, the fourth most frequent answer in the Huntington survey was that no matter how bad things got respondents said they would not eliminate what they give to their churches. Several indicated that despite the recession they continue to give a tenth of their salary to their churches.
While making home-cooked meals is one way to save, Huntington offers five additional long-standing and tried-and-true methods of saving. They are:
1. Create a budget: Write down what you spend each day. You may be surprised at how much you spend on coffee, pop, snacks, etc. Also write down your non-discretionary expenses such as rent, mortgage, heating, lights, car payment, etc. Once you have accumulated all of this information, you can decide what you should be placing in savings each month.
2. Consider needs vs. wants: Do you really need another $1.75 cup of coffee? A DVD? Or sweater? Even if the item is on sale: It is not a bargain if you don't need it.
3. Consider getting direct deposit to a savings account or money market: When your employer offers direct deposit to a checking account, ask whether you can put a certain percentage in savings. This helps to place the money in savings before you have access to it. Plan only to spend the money in your checking account. Only touch your savings in a true financial emergency.
4. Pay your bills on time: This way you won't incur extra charges. Also, if you use online banking, you will be able to check your balance every day to determine how much money is available.
5. Consider refinancing mortgages and home equity loans: You want to make sure that you are paying the lowest interest rates possible.
Whatever the saving method you choose, you might remember the words of one of Huntington's survey respondents: "I remind myself on a daily basis that I need to do without some things. Then I make it a game for myself to see how much I can hold on to in the span between paychecks. Then I dump that money into my savings account."