News Markets Media

USA | Europe | Asia | World| Stocks | Commodities

Home News USA Despite Recession, Many Consumers Are Spending $100 and Up This Valentine’s Day


Despite Recession, Many Consumers Are Spending $100 and Up This Valentine’s Day
added: 2009-02-08

The only thing worse than "buyer’s remorse", is "gift-giver’s remorse". And this Valentine’s Day is especially tricky as romantics balance their need to be budget conscious with finding a thoughtful gift their partner will love. To help address this challenge, Buzzillions.com is sharing the results of a new survey of online shoppers – and Buzzillions.com users - that highlights how much people are planning to spend, and more importantly, the most desired gifts by both sexes.

According to the survey, 43 percent of consumers will spend between $50-100 on a gift for their significant other, with 14 percent saying they will spend $150 or more. The most common response was $100.

The Buzzillions survey also identified the most - and least - desirable gifts for both men and women (excluding flowers). Men wanting to please their mate should focus their attention on necklaces, concert tickets, perfume, chocolate and a Wii Fit - the top five most desired Valentine’s Day gifts among women surveyed. Men on the other hand had a meaningful book, a digital camera, a watch, an ipod and cologne at the top of their list.

The survey also revealed the least desirable gifts for both sexes. Men are least interested in electric razors, golf equipment, pen sets, slippers and underwear, while women will not rejoice at opening a gift containing stuffed animals, golf equipment, appliances and camping equipment.

"Finding the perfect gift can be a daunting task at any time of year, but particularly around Valentine’s Day when meaning is injected into every purchase," said Andy Chen, CEO of Buzzillions. "Our focus is making the gift giving process easier, helping to generate ideas, and most importantly, guiding consumers towards the highest quality products – as identified by their peers."


Source: Business Wire

Privacy policy . Copyright . Contact .