"Those who have adopted a more conservative stance outweigh by six to one those who say they have become more aggressive with investment decisions - forty percent versus seven percent," said Tim Taylor, Vice President, Morpace Financial Services. "We expect to see the trend toward conservative investor behavior continue."
"In fact," Taylor added, "over a quarter of those surveyed reported that they have already reduced contributions to investment vehicles like 401Ks and IRAs over the past three months, and roughly one-in-five plan to reduce contributions to these types of investments during the remainder of 2009. At the same time, we see that people are more likely to plan to increase, rather than decrease, the amount they contribute to safer investment vehicles like savings accounts/CDs and checking accounts - suggesting a shifting in funds."
"This shift from market based investments to bank backed deposits represents a major opportunity for those banks that offer attractive alternatives to more risky investments," said Taylor.
Omnibus Study interviews were completed in late January, 2009, with 1,010 consumers selected from an Internet panel of adults aged 18 and over. The sample's demographic profile reflects the U.S. population.