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New-Car Shoppers Do Not See Diesel as a Likely Mainstream Fuel Source

added: 29-01-2008

According to the latest Kelley Blue Book Marketing Research study, the vast majority of in-market new-vehicle shoppers do not see diesel as a likely mainstream fuel source in the future. The January 2008 results reveal that only six percent of shoppers think diesel is most likely to succeed in becoming a mainstream vehicle powertrain type, compared with 40 percent saying hybrids, 20 percent saying hydrogen fuel cell and 17 percent citing flexible-fuel systems.

Marketers Subdued About 2008 Spending

added: 29-01-2008

Drastic marketing budget increases are not likely this year for most marketers worldwide, based on a survey conducted by the CMO Council and sponsored by Deloitte Consulting, Marketo and TechTarget.

E-Mail Users Still Open Spam

added: 29-01-2008

Half of consumers surveyed recently by Endai Worldwide, an Internet marketing company, checked their junk mail on a daily basis. Worse yet for the spam-averse, 16% reported making a purchase from a message tagged as spam.

Cellphone Banking First Step toward Mobile Wallets in the U.S.

added: 29-01-2008

The U.S. seems to be moving closer to a goal of using mobile handsets to accomplish financial transactions and make purchases as several competing market players align on both technology and objectives, reports In-Stat. Although 2008 will not be “the year of mobile payments” in the U.S., some progress is likely, the high-tech market research firm says.

Industrial Real Estate Markets Lose Steam in Q4 2007

added: 28-01-2008

The U.S. warehouse market decelerated considerably in the fourth quarter of 2007, suggesting 2008 might be a comparatively subdued year, according to the Q4 Industrial report issued today by Colliers International, a global real estate services firm.

Venture Capital Performance Positive in All Horizons Ending Q3 2007

added: 28-01-2008

Venture capital performance showed positive returns across all investment horizons ending September 30, 2007, according to Thomson Financial and the National Venture Capital Association.

Ineffective Marketing

added: 28-01-2008

The effectiveness of marketing has reached an all-time low, according to a survey of 3,000 global marketers conducted by The Fournaise Marketing Group as cited by the World Advertising Research Center.

Mobile Entertainment Is Moving On Up

added: 28-01-2008

Mobile entertainment revenues will reach $64 billion worldwide by 2012, from just over $20 billion in 2007, according to Juniper Research's "Mobile Entertainment Markets: Opportunities & Forecasts 2007-2012" report.

Record Year For Online Newspapers

added: 28-01-2008

Online newspaper readership reached an all-time high in 2007, according to a Nielsen Online report for the Newspaper Association of America.

Earning Money Selling Luxury Homes Just Got Easier

added: 28-01-2008

Real estate headlines seem to dominate the papers every day, and most of what is being said isn't very good news. At one time, not so long ago, real estate was seen as a great investment vehicle, one which actually made a lot of people a good income.

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